Recruiting Advertising

Performance campaigns
for companies that need workers.

We create and run recruitment advertising campaigns that generate real candidate applications. The service is built for companies that need workers, especially blue-collar profiles.

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Best for
Companies that need operators, drivers, warehouse workers, production workers, technicians, field staff, or other worker profiles.
Commercial model
Performance-based model where the client pays per qualified applicant, with campaign criteria agreed before launch.

Direct answer

Niro Digital provides recruiting advertising for companies that need worker applications. We run paid campaigns, build the application funnel, track candidate quality, and operate on a performance-based pay-per-applicant model.

Scope

What we build and manage

Recruitment campaign strategy and offer positioning

Paid advertising campaigns across relevant digital platforms

Application funnels designed for mobile candidate behavior

Candidate application tracking and reporting

Specialization in blue-collar recruitment campaigns

Performance-based pay-per-applicant commercial model

Operating process

01

Candidate profile definition

We define who the company needs, where those candidates are likely to respond, what motivates them, and what information the application flow must collect.

02

Campaign and funnel build

We build ads, landing or lead forms, screening questions, conversion tracking, and reporting around the agreed applicant criteria.

03

Applicant optimization

We monitor applicant volume and quality, then adjust audience, creative, copy, and funnel friction to improve the cost per useful application.

Expected outcomes

  • More real candidate applications
  • Predictable applicant cost
  • Clearer visibility into recruitment campaign performance
  • Less dependence on passive job-board posting

Common questions

Do you work only with blue-collar recruitment?

Blue-collar recruitment is our strongest focus, but the same performance model can be adapted for other worker profiles when the candidate criteria are clear.

What does pay per applicant mean?

It means the commercial model is tied to generated applications instead of only hours or ad management. Applicant criteria are agreed before the campaign starts.

Do you handle the hiring decision?

No. We generate and track candidate applications. The client remains responsible for interviewing, compliance, employment terms, and final hiring decisions.

Need workers?

Tell us the role, location, required profile, and hiring volume. We will map the recruitment campaign around it.

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