Weedorizers
Overview
Weedorizers is Europe's premium retailer of legal THC alternatives and CBD products.
We delivered a complete platform redesign—modern Next.js 15 e-commerce with full
internationalization, advanced checkout flows, multi-payment integration, and
AI-powered customer support serving customers across the European Union.
Project Details
- Client
- Weedorizers s.r.o.
- Industry
- E-commerce / Legal Cannabinoids
- Markets
- 9 EU countries
- Year
- 2024
Services
Premium shopping experience with multi-language support
"From single-market shop to pan-European platform—we built an e-commerce engine that handles 9 languages, multiple payment methods, and scales with growth.
"
The Challenge
Weedorizers needed to transform from a regional shop into a pan-European powerhouse.
The platform had to handle 9 languages, multiple currencies, varied shipping regulations,
and diverse payment preferences—all while maintaining strict compliance with legal
cannabinoid regulations (≤0.2% Δ⁹ THC) and GDPR requirements.
Previous technical debt meant slow page loads, fragmented inventory, and checkout
flows that were killing conversions.
Design Principles
"Four personas, one seamless experience—from curious first-timers to loyal enthusiasts, every user finds their path.
"
User-Centered E-commerce
We identified four key personas: the **Curious Explorer** (first-time buyers needing
education), the **Regular Customer** (quick reorders), the **Value Seeker** (bundle
hunters), and the **Enthusiast** (premium product seekers).
Each flow is optimized: prominent category navigation, advanced filtering without
overwhelm, persistent cart across sessions, and multi-step checkout that validates
as you go.
Key User Flows
Technology Stack
Modern, scalable architecture built for performance and international scale.
Development
"Lighthouse 90+. Nine markets. Four payment methods. One seamless experience.
"
SEO & Conversion
SEO-first approach for sustainable growth. Structured data, hreflang tags, and
locale-specific metadata drive organic visibility. Bundle promotions increase AOV
by up to 60%.
Abandoned cart recovery sequences, welcome email series, and automated post-purchase
flows keep customers engaged. AI chatbot handles common questions 24/7, reducing
support tickets while building trust.
Outcomes
Ready to Scale Your E-commerce?
Let's build a platform that grows with your business across markets.
